Email Marketing has been around since mid-90’s, most of it was marked as spam mail, but it existed. Email Marketing has gotten more refined these days and if you haven’t joined in on the online marketing, you are falling behind. Email marketing is technically digital marketing and a great email marketing strategy will use ideas from other online platforms to capture your targeted audience. We put together a list of 10 things you need to know to have a successful email marketing strategy.
When it comes to publishing, search engine optimization (SEO) is one of the most important tools. SEO covers an array of facets such as, the technical infrastructure of a website and the on-page and off page elements that are essential to visibility, usability, and conversions. Understanding how these SEO elements operate and affect digital publishers is essential for organic traffic from current and prospective customers.To help you get a jump start on your SEO journey we’ve compiled 5.5 tips to assist with your website’s rankings and online presence.