1. Long form blogs
- Increase user engagement.
- Boost SEO rankings.
- Increase likes and shares.
- Earn more backlinks.
2. Short form blogs
- They help consumers find information quicker.
- They take less time to write.
- They allow the writer to share different content topics.
6. How-to guides
- Increases ROI because there are minimal costs associated with this form of content.
- Deepens relationships with the consumers by targeting their interests or needs.
- Increases brand awareness with each communication that you send to the target audience.